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LTV Calculator
Estimated revenue a customer generates across their relationship with you.
Inputs
₹
Result
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Not enough data to calculate this metric — fill in every input above.
Formula: LTV = AOV × Purchase Frequency × Customer Lifespan
Example: ₹1,200 × 2.4 orders/yr × 2 yrs = ₹5,760
Common mistakes
- • Using revenue LTV where gross-profit LTV is more honest.
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