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Social Media ROI Calculator

Return on your social media investment.

Inputs

Result

Not enough data to calculate this metric — fill in every input above.

Formula: Social ROI = ((Revenue − Spend) ÷ Spend) × 100

Example: (₹90,000 − ₹25,000) ÷ ₹25,000 × 100 = 260%

Common mistakes

  • Attributing all revenue to social without a measurement model.

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