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Email Conversion Rate Calculator
Share of recipients who completed the goal action.
Inputs
Result
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Not enough data to calculate this metric — fill in every input above.
Formula: Conversion Rate = (Conversions ÷ Delivered) × 100
Example: 120 ÷ 20,000 × 100 = 0.6%
Common mistakes
- • Attributing later purchases without a tracking window.
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